Latino food here, Hispanic food over there
Yesterday I went to visit my sister. The plan was to meet my mother halfway and carpool. Because it was raining I had left early and ended up arriving at our meeting point – (a WalMart shopping center in Maryland) – early. Since my mother hadn’t arrived, I went walking around WalMart while I waited.
Whenever I visit a WalMart I don’t usually shop in, I like to check out the “ethnic food aisle” to see if they stock anything different and exciting. Well, there was definitely something different about this WalMart. I wasn’t sure what to make of this…
Do you see what I see? The section has a sign that says “Latino food” – and then a few feet down, another sign that says “Hispanic food.”
What is this the result of? I would have loved to have overheard the managers meeting when this was decided – if it was intentional and not accidental. The papers taped to the shelves suggest to me that it’s inventory time. Will the signs be changed as shelves are rearranged? Was it cultural confusion? Maybe it was an attempt to be politically correct and all inclusive? … Or do they think that Valentina hot sauce is “Latino food,” while Ortega taco shells are “Hispanic food?” … You decide.