For the most part I’m not the kind of person to be easily offended by stereotypes. Life is too short and there are way too many ways to be offended by things that aren’t politically correct. It’s difficult to say why one thing doesn’t bother me, but something else gets under my skin.
For example, the whole Mexican Barbie thing? If I were a little girl, I’d love to have that Barbie, and if I had a daughter, I’d buy it for her. I think it’s awesome that she has a passport, and all the dolls in the collection do. Her dark wavy hair is so pretty and being a brunette myself, I always favored dark-haired Barbies over the blondes. The ballet folklorico dress is nice although it could be more detailed, and the Chihuahua, well, I think that may have been a lazy decision, (isn’t the Xoloitzcuintli the national dog of Mexico?) – but all that being said, I’m not offended by the doll.
Really, my only major problem with Mattel’s Dolls of the World collection, (besides my usual complaints about Barbies contributing to unrealistic body ideals), is that they stuck with many of the same countries that are already represented in these types of toy lines. When will we teach kids about lesser known countries? Ask any kid in the United States to name a country that speaks Spanish and you’re almost guaranteed they’ll say “Mexico.” … In other words, when will we see a Salvadoran Barbie? (Or Honduran, Guatemalan, Nicaraguan, Costa Rican, Panamanian… you get the idea.)
If Mattel needs help designing the Salvadoran Barbie, I’m available. Imagine the colorful dress, the leather chancletas, maybe a cántaro or a bouquet of Flor de Izote. You could have a cachiporra version with a bastón, and a vendedora version in a delantal that comes with a comal full of pupusas. How about a Salvadoran version of the Ken doll? He could wear traditional dress with a scapular and a cowboy hat – he could carry a capirucho or maybe a modern version sporting una camiseta de La Selecta and holding a Pilsener. (Okay, maybe not.)
Speaking of beer, Cinco de Mayo is fast upon us which means every Mexican beer, tortilla chip, and salsa company is gearing up to bring in the pesos. Here is a display for Corona which I spotted at a Wal-Mart.
As I was saying, for the most part I’m not the kind of person to be easily offended by stereotypes, (they’re somewhat necessary to understanding the world we live in), and this doesn’t really offend me as much as it makes me roll my eyes. However, this stereotype of Mexicans – sombrero, sarape or poncho, and burro, (although I guess Corona decided to get “creative” and use a horse?) is getting a little old, isn’t it? Besides, they totally forgot the big mustache and the cactus for nap time after the fiesta is over.